The global pandemic has completely reinforced the need for e-commerce as stated by BitQuest, who does the best E-commerce website development in Sydney. While it used to be one of the many options we had to shop, e-commerce became the primary mode of shopping. With all non-essential stores closed around the world for large areas of 2020, and with an increasing number of us raving about social distancing, online shopping has become the norm and we saw dramatic e-commerce sales growth is. As more cities go under lockdown, non-essential businesses are being ordered to close, and customers are generally avoiding public places. Limiting shopping to all except essential items is becoming a new normal. Brands must be adaptable and flexible to meet changing needs. The purpose of this resource is to provide information so you can make the best decisions for your brand during uncertain times. We've gathered some facts and numbers about how behaviours are changing, what products people are buying, and which industries are feeling stressed to help you determine what options you are looking for behaviours your business. can choose.
As news of COVID-19 spread and it was officially declared a pandemic by the World Health Organization, people responded by stocking up. They bought medical supplies like hand sanitizers and masks, and household essentials like toilet paper and bread. Soon, both brick-and-mortar and online stores were struggling to keep up with demand, and prices were skyrocketing to make up for supply. Humans respond to crises in different ways. When faced with an uncertain, risky situation over which we have no control, we do everything possible to feel that we have some control. Psychological factors such as autonomy, belonging, and competence are the same reason "retail therapy" is a response to many different types of personal distress; However, during a pandemic there are additional layers. One is that the global spread of COVID-19 has been accompanied by a lot of uncertainty and at times conflicting information. When people are listening to different advice from multiple sources, they have more instincts than to over-prepare as stated by BitQuest in Australia, who does the best E-commerce website development.
As it becomes clearer how contagious COVID-19 is, some shoppers have questioned the safety of receiving their online orders. Experts are finding that the virus can survive anywhere from three hours to three days, depending on the material. That said, it is unlikely that COVID-19 will survive on the items you purchased as long as they were packaged by the time you received your package. And shipping conditions also create a difficult environment for COVID-19. The World Health Organization says it is safe to receive packages from places with reported COVID-19 cases. From their website: “The likelihood of an infected person contaminating commercial goods is low and the risk of catching the virus that causes COVID-19 from a package that has been moved, travelled, and exposed to different conditions and temperature is also low.”
As people have embraced social distancing to slow the spread of the pandemic, there has naturally been a decline in brick-and-mortar shopping. This appears to mean that online shopping is likely to increase as people turn to e-commerce to buy items they might have otherwise purchased in person. Has that prophecy won? In fact, e-commerce sales are not high across the board, although some industries are seeing significant growth. This is especially true for online sellers of home goods and groceries.
As people are making purchase choices based on new and ever-changing global and local conditions, the product categories that are being purchased are also changing. Six key consumer behaviour limitations linked to the COVID-19 pandemic:
1.Proactive Health-Minded Shopping
2.Reactive Health Management
3.Pantry Preparation
4.Quarantine Preparation
5.Restricted Living
6.A New Normal
We, all of us, are living in the present moment. Your customers are doing their best to adapt to awkward times without getting too bogged down and changing their behaviour as a result. As a business owner, you are facing the same uncertainty as you try to support your customers' and your own needs. Depending on your industry and audience, your response to an ever-evolving situation will change. You know your customers better than anyone. We hope this resource has helped you understand some of the ways they can change their behaviour so that you can continue to serve them as much as possible.
BitQuest does the best E-commerce website development in Australia. With well-qualified and well-coordinated team members Bit Quest helps you to find an effective digital marketing solution for your business organization that will take your business to another level. Please do visit our official website- https://www.bitquest.com.au/ for more information.